The Matthew Effect: For to everyone who has will more be given, and he will have an abundance. But from the one who has not, even what he has will be taken away.

Meditations on Momentum

What’s the difference between Robert Galbraith and J.K. Rowling? Clearly, being a talented writer is necessary, but not sufficient. Rowling has momentum on her side. At this point, she could publish the contents of a bowl of alphabet soup, and it would still sell better than 99 per cent of novels by hopeful first-time authors.

This is a ‘no duh’ example, designed to get you nodding your head along. But momentum is everywhere, and it’s rarely in plain sight. Without being consciously aware of doing so, I’ve written about it in four domains…

fat people are heroes cover image

Fat People Are Heroes

When I see an overweight person slogging away on the treadmill, I think to myself: that person is a goddamn hero.

Here’s the dirty little secret that fit and muscular people don’t mention in their #fitspo Instagram posts: if you’re already in decent shape, you can get away with all kinds of shenanigans….

Madness of crowds: Mona Lisa scrum at the Louvre

The Madness Of Crowds

I propose this general principle of travel:

If you skip the top-tier or ‘must-do’ attraction, you will usually have a way better time at a fraction of the price.

I’ve noticed this more times than I can count, but was too scared to say anything out loud in case I looked like an uncultured idiot. Privately, I think of most of these brand-name experiences as expensive box-checking exercises: been there, done that, bought the T-shirt. I wonder if we’re trapped in an Emperor’s New Clothes situation, where everyone is secretly underwhelmed, but no-one wants to defect from the agreed-upon narrative. Instead, we post up our happy snaps and loudly reassure each other how great it was…

The Barbell Strategy: How Not to Be a Starving Artist

The chances of making it big as an artist, writer, or entrepreneur are vanishingly small. However, there is one way to not only give yourself the best shot possible at succeeding, but avoid a bone-crunching existential crisis if things don’t go according to plan.